Combining Creativity, Strategy & Storytelling
Being able to throw myself into a brand, learn about them, visualise and tell their story. Help them to grow. I get excited about every element. From brainstorming, conceptualising, visualising and creating, I love every part of what I do!
The services I provide below all intertwine. In an industry that’s grown dramatically since I started 10 years ago, every opportunity or role has allowed me to gain new skills and knowledge.
A graphic design role requires me to write copy. A branding client wants help with their marketing. An illustration project would shine more with animation for social media. A website needs photo content. And all of a sudden, after years of taking on any challenge that comes my way, I’ve become an expert in a range of areas.
Have a look at the specifics below, or feel free to drop me a question with any queries you have.
Crafting bespoke logos & style guide for your brand. An expression of your story
Creating a look and feel that is bespoke to you; meaningful and distinctive. When you’re passionate about your brand, this should be reflected in your branding. Something that tells your story.
Everyone’s branding & logo needs are different. From simply needing a logo, to full styling and brand guidelines, and everything in between. It’s all custom to where you are in your brand journey.
My brand packages are catered to suit all kinds of needs, have a look below or contact me if you have any queries.
Visualising & communicating your message
Graphic design is all about conveying a message to your audience. Whether that’s through marketing materials, informational documents, digital artwork or print collateral! I’m able to work with already established brand identities or create new ones. Through consistency, creativity and a successful brand identity, we can create effective brand materials.
Examples: Social Media Artwork, Powerpoints, Infographics, Booklets, Adverts, Posters, Installation Mockups, Campaign Artwork etc
Drop me a message and we can talk about any requirements you have.
Hand-drawn illustrations
For a more personal and unique touch to your brand, my bespoke illustrations are hand-drawn. This could be in the form of little icons for that extra touch, or whole illustration pieces. I carefully create these digitally, so you have full flexibility of how you use them once created.
Examples: posters, informational guides, maps, diagrams, logos, website graphics, portraits & much more!
If you have an idea you'd like to run past me, get in contact!
Growing your brand authentically & organically. Finding your brand personality
Organic growth builds your audience in a more natural, authentic way. Rather than plastering marketing messages everywhere, it’s about getting people to fall in love with who you are and what you do. A genuine interest in your brand. It uses storytelling, collaborations and market research to attract the right people.
With the growing number of businesses out there to compete with, I can help you find your niche in the market, your brand personality, and start to bring in the right kind of customers.
Specifics: Marketing Audits, Strategies, Campaigns, Social Media, Brand Personality, Content Creation, Marketing Collateral
Creating a beautiful, well-rounded website, with great user experience
User experience is at the forefront of every website I take on. Making sure you get across the right messaging and engage your audience, guiding people through your site easily and fluidly. All of this starts with a sitemap, gathering and writing content, designing the site and finally building it (either myself or working with a web developer).
Get in contact to find out about my website packages.
Brand Storytelling
Using content to create a narrative about who you are, give your brand substance. Storytelling weaves together facts and emotions that your brand evokes. This is what builds up a genuine and authentic following.
Content can be anything from copywriting, photos, videos, graphics or illustrations. A way to let your brand personality shine and tell your story.
'Ellen's a talented website designer who exceeded all my expectations. The website she designed for me is not only visually stunning, but highly functional and user-friendly. She was responsive to my feedback and made any necessary changes promptly.'
Website Design & Build
Galz Gone Wild
'Ellen really took on board the feeling we wanted to create with the logo and took the time to sit with us to create something unique from the ideas we had in our head. Would highly recommend Ellen to anyone, a brilliant and creative artist!'
Branding & Illustrations
Binevenagh & Coastal Lowlands
'Ellen brings a sense of reliability and dedication to her work, helping many of our clients, mainly small independent businesses, with their brand identity and marketing growth. She is friendly and positive making her a joy to work with!'
Design & Marketing
ProfileTree
'Ellen’s design exemplars made our work so much more accessible to policy readers and a wider audience. She leaves no stone unturned in getting the delicate balance between academic content and design just right.'
Report Design & Illustrations
Queens University
'Ellen really took on board the feeling we wanted to create with the logo and took the time to sit with us to create something unique from the ideas we had in our head. Would highly recommend Ellen to anyone, a brilliant and creative artist!'
Branding
MeadowFolk
'Ellen redesigned and rebuilt my website. She came up with a structure that was clear and easy for my customers to follow, and easy for me to edit behind the scenes. The animated illustrations she created were also a great touch!'
Web Design & Build
Tindle Tree Care
As some who is self-employed, I completely understand the struggles of trying to get your business up and running without the resources, how you may have financial restraints or lack the knowledge you need. I will always try to work out a something that is reasonable for both you and me. Let me know your budget and I’ll let you know what we can do together!